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Digital Marketing Advanced Admissions open

Digital Marketing Course

Learn Digital Marketing from beginner level with practical training in social media, SEO, Meta Ads, content marketing, freelancing, email marketing and lead generation.

Duration

10 Weeks

Class mode

Hybrid

Weekly

10 hours

Curriculum

45 lessons

Taught by

Nadeem Shahzad

Digital Marketing Course
Rs. 10,000 Rs. 12,000

Total course fee · installments available

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17 of 30 seats available
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  • Monday to Friday
  • Starts 01 Sep 2026
  • Small class sizes
  • Verifiable certificate on completion
  • Instructor support throughout

What you will learn

  • Understand digital marketing fundamentals and major digital marketing channels.
  • Understand customer journeys, marketing funnels and basic online buyer behavior.
  • Identify a niche, target audience and create basic buyer personas.
  • Understand business branding and personal branding fundamentals.
  • Create basic content strategies and social media content calendars.
  • Create social media designs using Canva.
  • Set up and optimize Facebook Pages and professional Instagram accounts.
  • Understand organic social media growth and engagement techniques.
  • Create social media captions, hooks and calls-to-action.
  • Understand SEO fundamentals and how search engines work.
  • Perform basic keyword research and understand search intent.
  • Create basic Facebook and Instagram advertising campaigns.
  • Understand campaign objectives, audience targeting and advertising creatives.
  • Analyze basic advertising metrics and campaign performance.
  • Generate leads using Meta lead forms, WhatsApp and email marketing.

Course overview

This Digital Marketing Course is a complete beginner-friendly and practical training program designed for students, freelancers, job seekers, entrepreneurs and business owners who want to learn modern digital marketing skills.

The course starts from the fundamentals of digital marketing and gradually covers social media marketing, content creation, branding, Facebook and Instagram marketing, SEO, Meta Ads, lead generation, WhatsApp marketing, email marketing, Google Analytics, freelancing, marketing funnels, Shopify and e-commerce.

Students will work on practical activities, mini projects, marketing campaigns and a final digital marketing project. The purpose of the course is to help students understand how businesses are promoted online and how digital marketing skills can be used for freelancing, employment, personal branding and business growth.

Our Digital Marketing Athara Hazari training provides practical learning for students who want to develop job-ready and freelancing skills. Students searching for Digital Marketing Jhang or Digital Marketing Pakistan can learn essential digital marketing concepts and practical tools through this structured training program.

No previous digital marketing experience is required. The course is designed to take students from basic concepts to practical application step by step.

Curriculum

10 modules · 45 lessons · 45 hours

  • Digital Marketing Introduction + Digital Marketing Channels 60 min
  • Marketing Basics + Customer Journey + Marketing Funnel 60 min
  • Niche Selection + Target Audience + Buyer Persona 60 min
  • Branding + Personal Branding Basics 60 min

  • Content Types + Content Marketing Fundamentals 60 min
  • Digital Marketing Tools Introduction + Important Tools 60 min
  • Social Media Marketing Overview + Platform Selection 60 min
  • Facebook Page Setup + Business Profile Optimization 60 min
  • Instagram Setup + Professional Account Optimization 60 min

  • Content Strategy + Content Pillars + Content Calendar 60 min
  • Canva Design + Social Media Creative Design 60 min
  • Facebook Posting + Content Scheduling 60 min
  • Instagram Growth + Hashtags + Organic Growth 60 min
  • Video Content + Reels / Short Videos 60 min

  • Copywriting + Captions + Hooks + CTA 60 min
  • Social Media Engagement + Community Management 60 min
  • SEO Introduction + How Search Engines Work 60 min
  • Keyword Research + Search Intent 60 min
  • YouTube Setup + YouTube Content Basics 60 min

  • Social Media / SEO Mini Project + Practical Assessment 60 min
  • Facebook Ads Introduction + Ads Manager 60 min
  • Campaign Structure + Campaign Objectives 60 min
  • Audience Targeting + Custom / Lookalike Audiences 60 min
  • Ad Creative + Ad Copy + CTA 60 min

  • Ad Analysis + Metrics + Campaign Optimization 60 min
  • Instagram Ads + Meta Ads Practical 60 min
  • Lead Generation + Lead Magnets + Lead Forms 60 min
  • WhatsApp Marketing + WhatsApp Business 60 min
  • Email Marketing + Email Campaigns 60 min

  • Mailchimp + Email Automation + Segmentation 60 min
  • On-Page SEO — Titles, Meta, Headings, URLs, Content, Internal 60 min
  • Off-Page SEO — Backlinks, Link Building, Guest Posting, Outreach 60 min
  • Blogging + Blog Content Strategy + SEO Content 60 min
  • Website Basics + Domain + Hosting + WordPress Introduction 60 min

  • Analytics + KPIs + Google Analytics + Performance Reporting 60 min
  • Fiverr + Upwork + Digital Marketing Services 60 min
  • Proposal Writing + Client Hunting + Client Communication 60 min
  • Portfolio Building + Personal Branding + Freelancing Profile 60 min
  • Advanced Ads + Retargeting + Conversion Optimization 60 min

  • Marketing Funnels + Landing Pages + Lead Conversion 60 min
  • E-Commerce Introduction + Shopify Setup 60 min
  • Product Listing + Payment Setup + Store Design 60 min
  • Dropshipping + E-Commerce Ads + Order Process + Customer Support + Scaling 60 min
  • Final Project — Complete Digital Marketing Campaign + Case Study 60 min

  • Final Project Presentation + Final Test + Career / Income Methods 60 min

Requirements

  • No previous digital marketing experience is required.
  • Basic computer and internet knowledge.
  • Laptop or desktop computer recommended for practical exercises.
  • Stable internet connection.
  • Basic understanding of Facebook, Instagram and common social media platforms is helpful.
  • Students should be willing to complete practical assignments and projects.

Your instructor

Nadeem Shahzad

instructor

4 years experience MSC

Experienced and passionate instructor with over 4 years of expertise in Digital Marketing, Graphic Design, and Core Computer Skills. Proven track record in training students and professionals in modern digital tools, creative branding, and marketing strategies to build successful careers. Dedicated to delivering practical, hands-on learning experiences and fostering a dynamic educational environment.

Frequently asked questions

The requirements listed above tell you exactly what is expected. For beginner-level courses, no prior experience is needed — we start from the fundamentals.

Yes. On successful completion you receive an Innobrains Technologies certificate with a unique ID and QR code that any employer can verify on our website.

Yes. Installment plans are available. Speak to our admissions office when you apply and we will set up a schedule that works for you.

Attendance is recorded for every session and visible in your student portal. Speak to your instructor — arrangements can usually be made to cover missed material.

Class mode is shown on this page. Where a course is offered online or hybrid, you join live sessions with the same instructor and the same schedule.

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